• After becoming educated in oral sedation dentistry the next step is often unclear. NPP (New Patient Program) bridges the gap of the unknown for dental offices and patients. Recognizing that even the best trained dentist will be ineffective without a properly trained team. NPP fixes this problem through their information guidebooks, in-office training/reference material for team members, and video/brochure based new patient programs. NPP ensures that the skills and knowledge learned from oral sedation dentistry courses can be implemented effectively. <p />While they possessed the potential for wide distribution of their top of the line material, NPP lacked the means of production and the proper brand image until they came to b2d.<br />
  • From research and writing of scripts for informational videos, guidebooks, press releases, contents for packaging and marketing of products b2d guided NPP through the entire business process.<br /> Essential updates to the Sedation Dentistry Guidebooks, pre-written Public Relations templates, form updates, and additional material is developed and sent to clients on a quarterly basis maintaining quality and accuracy as well as a retained client base. Marketing production included full-scale professional and eye catching posters, detailed and persuasive sell sheets, email blasts and much more to rebrand and increase sales.<br />
  • Trained membership services experts are the point of contact for all customers. With a working knowledge of the every aspect of the product, the staff is able to walk customers through training modules, complex materials along with answering any questions that arise. This comfortable working relationship is invaluable when it comes time for annual renewals.<br />
  • The Production and Audio/Video teams at b2d spent tireless hours working toward the highest quality projects possible. Beginning with the pre-production process of talent scouting and venue selection the building blocks for success were set. Professional lighting and HD video were perfected in the editing process resulting in a seamless final product. Sleek packaging design completed the rebranding and made the jobs of the b2d sales team an easy one as NPP products flew off the shelves.

NPP

With the branding direction, active membership services, and production capabilities of b2d, NPP was able to take the step from a good foundation, to a thriving, leading edge product. NPP became branded as a trusted resource essential for any dental office implementing oral sedation.